-Affordability, visibility and quick management are just some aspects of SMS marketing-
Are you looking to start a small business, or have already set up the business but are looking for an effective means of marketing that doesn’t weigh down on your budget? SMS Marketing is probably the best tool for you to get started.
SMS Marketing is fairly multi-faceted, contrary to popular belief. Customer acquisition and retention are two primary goals of a small business. In terms of new businesses more attention is paid to acquiring a decent client base. Revenue generation is the next step.
Here are some aspects of SMS marketing that could convince you that you’re in the right place:
- Custom texts
There is nothing a customer loves more than when you remember who they are and what they like. And a significant advantage of having a small business is this personal touch. You are able to remember your customers and their individual interests and to start building your clientele, nothing works better than personalised texts to set the tone.
- Affordable marketing
This is one of the most crucial factors for a small business. We all need new customers, but there is only so much that can be invested in marketing when there are plenty of other overheads to get used to. SMS marketing can be cheap as chips when compared to other forms of marketing. However, the price is no reflection of its effectiveness. Please have a read through our previous articles about the facts and figures of SMS marketing, and we guarantee you would be surprised.
- Conduct short surveys
Getting to know what your customers want is the primary step in understanding what they would pay for. And there is no better way to receive quick survey answers than from SMS texts. With over 95% open rate, the chances of you getting a solid database are high.
These are just a few advantages of employing SMS marketing to help you acquire a clientele. To know more, please give us a call or drop us an email with your questions and one of our friendly SMS experts would be glad to help.
